Ram Trucks • Ram Derby Race
Social/Activation Content
My Role: Art Director
As part of the partnership between Ram Trucks and The Kentucky Derby, I managed and produced The 2015 Ram Race, which was shown concurrently at Churchill Downs in 2015 and on Ram's social media channels. The series of animated videos and supporting art assets allowed Ram to feature its family of pickups, and highlighted each vehicle’s distinct personality in the competition.
