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Alfa Romeo • Handcrafted In Italy

Social Media Video

My Role: Art / Creative Director

In order to promote Alfa Romeo's new vehicle, the 2018 Alfa Romeo Stelvio, I led a team that developed a narrative of a couple celebrating their lifelong experience together. Through four social videos (one hero and three cutdowns), we used their storied union as a parallel to the brand's extensive history.

 

Agency: Society/Reprise

ECD: Michael O'Brien

ACD: Jason Walker

Senior CW: Mary Flynn

AD: Stephanie Luscombe

Producer: Mike Menlo

Production: The Cavalry